About Yonni’s Dreadful Thoughts

What if Loc Clients could go to any salon or barbershop and get a professional service?

Yonni's Dreadful Thoughts was my salon name. One of the first loc shops in NJ opened in NJ back in 2005. That was the question when I began! First I'm a licensed hairstylist since 1998. Been a loc teacher since 2002. So I also help locticians master retwisting, styling, and client care—faster than any traditional beauty school ever could so they can open a sustainable business. I help barbers do speedy retwist that last longer than natural hair industry trends. I’ve been teaching and doing locs in my salon since 1992, and I’ve taught hands-on loc classes since 2009, long before education in this, I created the Hybrid Hands-On Method. My method combines in-person, visual, and guided practice so students can actually learn by doing—not just watching. In 2011, I released the first youtube tutorial from a loctician featuring the full style instruction. My styles like "The Dreaded Man", & "Basketball Hoop have gone viral several times! Over 10 million views on instagram the week I'm writing this! I’m also the author of The Art of Retwist, a foundational guide to one of the oldest and most effective retwisting techniques in the industry—one that allows you to work faster, cleaner, and more confidently behind the chair. My work has been featured on major sets and productions, including J. Cole’s “Middle Child” video, and I’ve done loc styling for film, TV, and editorial shoots. I was also the first to put a full loc styling tutorial on YouTube, bringing pro-level techniques to a global audience before it was cool. With a salon suite in Atlanta and students around the world, I’ve trained hundreds of locticians—especially part-timers and beginners—how to turn their natural skills into consistent income and loyal clients. My programs are built around one mission: to turn raw talent into confident, profitable experts without wasting time on fluff or theory-heavy courses that don’t translate behind the chair.

What We Do

  • Teach Fast, Effective Loc Techniques

    We specialize in helping locticians and barbers master retwisting and styling skills that are clean, consistent, and long-lasting—all while cutting down service time. Our method trains professionals to work smarter, not harder, without compromising quality. Whether you’re just starting out or looking to sharpen your speed and precision, we’ll get you leveling up fast—with techniques that outlast today’s trends and elevate your reputation.

  • Turn Talent into Real Income

    We don’t just teach hair—we teach hustle. Our training is designed to help beginners and part-time locticians build confidence, attract paying clients, and grow steady income. From behind-the-chair skills to real-world business strategy, we show you how to take your natural talent and turn it into a consistent, sustainable career. You’ll leave our programs with the tools to open your own suite, increase your value, and get booked solid—without relying on outdated beauty school systems.

  • Lead the Future of Loc Education

    We’ve been innovating since day one. From launching the first full loc styling tutorial on YouTube to creating the Hybrid Hands-On Method, we’ve always pushed education forward. Our work has gone viral multiple times and reached millions because we focus on what the industry really needs—authentic techniques, accessible training, and high-level creativity. With a global student base and styles featured in major productions, we continue to set the bar for what modern loc education looks like.

How My Style Got Featured In JCole's "Middle Child" Video

Client Testimonial

TESTIMONALS

What People Say About Me

“Yonni’s impact on the loc world is unmatched. As one of the first to open a loc-focused salon in NJ, she's been setting trends and breaking barriers since day one. Her Hybrid Hands-On Method is a total game-changer—learning from her is like unlocking a master key. You don’t just get techniques, you get clarity, speed, and confidence that beauty schools never teach. Every loctician should experience her training!”

Ava T., Loc Stylist & Educator, Atlanta, GA

“I came in unsure of my skills, and Yonni’s guidance helped me go from hobbyist to confident professional faster than I thought possible. Her in-person and visual teaching style made everything click. The Art of Retwist taught me how to work faster, cleaner, and with a real sense of pride. Her energy, experience, and legacy are inspiring. She’s the real deal—and has been long before this became trendy.”

Malik B., Barber & New Loctician, Houston, TX

“I found Yonni through her viral Instagram styles and YouTube tutorials, and she exceeded every expectation. Her "Dreaded Man" and "Basketball Hoop" styles are iconic, but what’s even more powerful is how she teaches. Her programs aren't just about looks—they're about building a business. She taught me how to style and how to succeed. I now have loyal clients and real income thanks to her methods.”

Jasmine R., Licensed Loctician, Newark, NJ

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